References or ‘dating’ a work

Every generation to ever exist has fallen foul of outdated references – a quip that was played to raucous applause on television now getting a groan, a funny name for an everyday object having people confused rather than chortling, or some other example of ‘kids these days’ being ‘too cool for school’.

I’m going to be presumptuous and state that writers behind popular catchphrases or wise cracking characters weren’t really thinking about the longevity of their language when they came up with their slogans. But in this article, we’ll be delving into some crusty examples of outdated sayings, stories and more and attempting to build evidence to answer: is that reference worth the risk?

Nostalgia and the ‘in’ crowd

The biggest argument as to whether to include any type of reference is usually to do with whether it will affect the audience’s ability to revisit this media later on. Obviously, anyone will hopefully be able to access it again should they want to, but it’s more to do with their understanding of the references, and whether or not this will affect how they engage with the text as time goes on.

When pulled off well, references can immediately add additional context or even personal reflection to a time, place or event that will allow people who are ‘in the know’ to colour their reminiscence and form a connection to the medium. But in some cases, they can go awfully wrong – when someone is attempting to jam in ‘hip and cool’ sayings they don’t fully understand, true fans will immediately be able to tell. And there’s other ways references can backfire…

Pop culture, trends and staying up to date

The ‘generational gap’ in understanding can quickly make itself known when a reference doesn’t land in the way initially hoped for, leading a reference to fly over the heads of the awaiting audience – or even worse, it may put people off, as they could be expecting to have to do their research instead of simply enjoying the content.

To face the wrath of the internet, which never forgets, misused references can be classed as cheesy and firmly cement the work as a product of its time, which means it is less likely to get any new audience members as it will be considered a relic. That’s not to say there won’t be the occasional die-hard fan, however if your goals are to make money or spread promotion, an outdated reference can scupper your chances.

Now you’re up to date!

All in all, that was just a little thought piece on references in work. It is interesting to see the meaning of something change through time, and may be something you want to consider in your own writing. Or maybe not!